Comments on: Sutton Group’s new president brings fresh perspective to traditional real estate https://realestatemagazine.ca/sutton-groups-new-president-brings-fresh-perspective-to-traditional-real-estate/ Canada’s premier magazine for real estate professionals. Mon, 15 Jul 2024 15:24:29 +0000 hourly 1 https://wordpress.org/?v=6.6.2 By: Patrick Hulley https://realestatemagazine.ca/sutton-groups-new-president-brings-fresh-perspective-to-traditional-real-estate/#comment-20061 Mon, 15 Jul 2024 15:24:29 +0000 https://realestatemagazine.ca/?p=32806#comment-20061 In reply to Greg.

Potential hint here: “We envision agents providing more value throughout the ownership process, not just during transactions.” This reads to me like partnership integrations to the process for an additional value add. Whatever they do, my advice would be to never own the technology platforms integrated. License the best at great rates to leverage your agent buying strength, and let good technology providers deliver it at the best rate to your agents with choice. Thinking one design or platform fits all does not work, nor does owning it! This will give the company and agents the flexibility needed while providing the ability to adapt to the only constant in real estate, change.

Best for the new position.

]]> By: Greg https://realestatemagazine.ca/sutton-groups-new-president-brings-fresh-perspective-to-traditional-real-estate/#comment-20060 Mon, 15 Jul 2024 13:44:36 +0000 https://realestatemagazine.ca/?p=32806#comment-20060 Where’s the beef? Another article that seems to be a sales pitch for Sutton rather than anything tangible. Soft, generic language about massive innovation and pie in the sky dreams. What has actually been implemented? The only example is glossed over as a “tool”. Other than that, this is generic drivel that EVERY real estate brand spews. There is no meat to this article. It’s Sutton spam. Nothing against Sutton, but I already unsubscribed from REM once for fluffy marketing pieces staged as articles.

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